LeadSquared
India-built CRM focused on lead capture, nurturing, and sales automation
About
LeadSquared is India's leading CRM and marketing automation platform, built specifically for high-velocity sales in industries like EdTech, healthcare, BFSI, and real estate where large volumes of leads need rapid qualification and follow-up. Used by companies like BYJU's, Manipal, and CarDekho, it handles the entire lead lifecycle from capture to conversion with industry-specific workflows and deep integration with Indian communication channels like WhatsApp and SMS. Key Features: Lead capture from 20+ sources including portals and websites | Mobile CRM for field sales teams | Sales execution platform with process enforcement | Marketing automation with WhatsApp, SMS, and email | Revenue acceleration workflows for high-velocity sales | Analytics and revenue attribution dashboards | API marketplace for Indian business tools Best For: Indian companies in EdTech, healthcare, BFSI, and real estate with large sales teams and high lead volumes needing rapid qualification and follow-up. Pros: Built for Indian high-velocity sales models | WhatsApp and SMS natively integrated | Strong field sales mobile app Cons: Interface less intuitive than global CRMs | Setup complexity for smaller teams | Pricing not transparent on website
Problem It Solves
Lead management, sales pipeline for Indian businesses
Best For
Indian SMEs, EdTech, healthcare, BFSI