Microsoft Clarity
MarketingFreeBehavioral Analytics
Free AI-powered heatmaps and session recordings for website analytics.
About
Microsoft Clarity is a free behavioral analytics tool that helps you understand how users interact with your website through session replays, heatmaps, and AI-powered insights. It's designed for website owners, product teams, and marketers who want to optimize user experience without cost. Key features include unlimited session recordings, heatmap visualizations, AI summaries of user behavior patterns, and AI chat for data exploration. It's essential for uncovering usability issues and improving conversion rates.
Problem it solves
Understand how real users experience your website to identify friction points and optimize conversion.
Best for
Website owners, product teams, UX researchers, and digital marketers optimizing user experience.